L&C are specialists in Search Engine Optimisation (SEO) and Answer Engine Optimisation (AEO). SEO improves organic search rankings and click-through rates, increasing website traffic. AEO focuses on gaining citations in AI-generated answers to grow brand awareness and drive site traffic.

L&C manages all aspects of Social Media Marketing, including planning, creating, and publishing content, as well as engaging with your audience. We work across Instagram, Facebook, TikTok, 𝕏 (formerly Twitter), LinkedIn, Threads, Substack, and Bluesky, focusing on the platforms that reach your target audience.

L&C are experts in Google Business Profiles, allowing us to manage how your business appears in Google searches and on Google Maps. This significantly increases local visibility and search rankings, building customer trust and driving action, including website visits, phone calls, and foot traffic.

Pay-per-click (PPC) is a paid advertising model in which a fee is charged each time a user clicks an ad, rather than paying for ad impressions. PPC offers greater consumer targeting and full budget control. It is also more cost-efficient than traditional paid media, as you pay for performance.

Content Marketing can be a powerful tool, helping to nurture relationships with customers and building a bond that goes beyond sales. From whitepapers and case studies to blogs and videos, L&C can plan, develop, and write or record content that serves your brand.

Customer Relationship Management (CRM) with L&C gives you clear sales pipeline tracking and analytics. CRM provides unified customer data, allowing you to build stronger relationships and customer loyalty, and drive sales.